Creativity
Creative cognition; Design Cognition ; Analogy and metaphor
; The creative process ; Incubation ; Ontology, particularly
of ecological approaches to creativity, and possibility space
theories ; Development ; Creativity in work groups ; Creativity in organizations and systems
; The psychophysiology of creativity ; Creative marketing; the
perception of creativity.
Other research interests
InVivo-InVitro research methodology ; Activity theory ;
Counterfactual thinking ; Perceptual symbol systems ;
Ecological Psychology.
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